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Firm News | WTR 1000 – World’s Leading Trademark Professionals 2022


Bhering Advogados and partners Pedro Bhering, Philippe Bhering, Jiuliano Maurer and Isabel Milman were recognized in the 2022 ranking of World Trademark Review 1000 as leading law firm and practitioners in Brazil.

According to the publication, the firm is “one of the best IP outfits in Brazil” and “a responsive, reliable and commercial partner for trademark filing, prosecution and enforcement”. The guide adds that “(…) lawyers are thoughtful and resourceful”, and that “the firm has continued to expand its anti-counterfeiting offering by taking over major programmes for many brand heavyweights”.

Furthermore, the publication highlights that Pedro Bhering is “sensitive to the business needs and other concerns of clients”, that he “explores options and finds solutions” and “(…) takes a practical and commercial approach to all cases”.

Philippe Bhering “is extremely hardworking and always goes the extra mile. He thinks outside the box, provides clear and well-structured advice, and is a sharp, versatile and highly efficient litigator with great instincts and experience”. He was also pointed out as a “go-to for many German and other brands”.

Jiuliano Maurer was highlighted for bringing “an added dimension to the practice thanks to his US education, training and experience”. The guide pointed out that Mr. Maurer “serves as a bridge into Latin America for top US and other international companies”.

Isabel Milman was highlighted for being “an anchor of the litigation practice”.




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